Admission Code: P25
Mode of Study: Combined mode
Normal Period of Study: 1 year (Full-time)/ 2 years (Part-time)
Mode of Funding: Non-government-funded
Prof LEE, Edmund
Tel: +(852) 3442 8868
Email: edmund.lee@cityu.edu.hk
MACNM aims to provide advanced training on human communication theories and cutting-edge media technologies for professional working in the following fields: mass media, advertising, public relations, marketing, corporate communication, governmental or non-profit organisational communication, web and multimedia production and communication, mobile media and other communication-related sectors. Graduates from the programme are expected to become knowledgeable, skillful and innovative in planning, designing, producing, and evaluating communication projects utilizing new media technologies
傳播與新媒體碩士課程旨在為傳播專業人士或有志於從事傳播工作的人士提供進階培訓，主要內容涵蓋傳播理論和新媒體技術。本課程的畢業生可以勝任大眾傳媒、廣告、公共關係、市場營銷、企業傳訊、政府或非弁利機構傳播、互聯網和多媒體製作、流動媒體，以及其他傳播相關的工作。畢業生將會有能力使用新媒體來策劃、設計、製作和評鑑相關項目。
