Sungkyunkwan University International Summer Semester 2026

03 Aug 2026 (Mon)

From June 26 to July 24, 2026, nine undergraduate students from our Department of Communication (COM) participated in the Sungkyunkwan University (SKKU) International Summer Semester in Korea. This four-week program offered an invaluable opportunity to acquire cutting-edge digital marketing skills essential for their future careers, while also enhancing their social skills.





Our COM students enrolled in the Digital Strategies in Media and Communication course, which combined integrated strategic communication theory with hands-on case training. They were tasked with producing creative reels and short videos as part of a promotional project led by the lecturer. Additionally, students honed their skills in artificial intelligence (AI) for crafting promotional messages and content. This experience deepened their understanding of storytelling techniques and consumer behavior.

Beyond academics, students had the chance to partake in several cultural tours organized by SKKU. Highlights included exploring Gyeongbokgung Palace dressed in traditional hanbok attire, as well as participating in entertainment events such as baseball competitions.





COMers, we hope you will enjoy the summer school hosted by SKKU!