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Around 400 senior executives from Agricultural Bank of China have acquired marketing skills targeting high-end customers on a tailor-made training programme hosted by the College of Business.
Three graduates from the College of Business have turned a world’s first technology invention at CityU into a business. Their business develops chemosensors that allow for instant testing of freshness to ensure food safety.
Hong Kong consumers were less happy this year, with the Hong Kong Consumer Satisfaction Index shrinking to 66 in 2001, a 2.2 % drop over last year, CityU's Department of Management Sciences announced this week.
Following the establishment of a research base at the Shenzhen Virtual University Park (SVUP), CityU has launched another such centre in Zhuhai's Southern Software Park at the end of this year.