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Three hundred students and guests applauded the slogan "Reading for fun, I'll do it", at the Opening Ceremony of "World Book Day" and "2004 Hong Kong Reading Month" on 23 April at CityU's University Circle. The Ceremony was co-organized by CityU, RTHK Radio 1, the Hong Kong Publishing Federation, Hong Kong Education City, The Hong Kong Association of Youth Groups, and Hong Kong Public Libraries (Leisure and Cultural Services Department).
CityU stands with universities such as Cornell, St Mary’s University of Minnesota, the University of Southern Queensland, (Australia), Mount Allison University (Canada) and the University of Surrey (UK) that value “whole person development" (WPD), and is proud to be one of the very first in Hong Kong to do so. In an interview by Shiona Mackenzie, Mr Joseph K N Chan, Acting Director of Student Development Services (SDS), discusses CityU's philosophy.
Student residents respond to the University's call for donations. In early April 2004, students launched a hostel-wide fundraising campaign to rally support for the cause.