The role of family communication patterns in health communication among Asian societies

Families vary in their precedence and use of conversation and conformity orientations to achieve agreements and complete family tasks. The role of family communication patterns in health communication among Asian societies is significant and characterized by several unique aspects compared to Western contexts. In Asian societies, the family unit often plays a central role in shaping individuals' health beliefs, behaviors, and decision-making processes.

Highlights

• Theorizing Asia: One unique aspect of family communication patterns in Asian societies is the emphasis on collectivism and interconnectedness.

• System-based view: The dyadic relationship between young and old generations in health information-seeking and decision-making is crucial in promoting better health outcomes for both age groups. This partnership can lead to a more holistic approach to health information-seeking and decision-making.

• Action-oriented: Understanding and accommodating these unique aspects are essential for developing effective health communication strategies that resonate with Asian families and promote positive health outcomes.