The PhD in Media and Communication is dedicated to interdisciplinary study of the social, political, economic and technological cultural dimensions of communication, nationally and internationally, historically and in contemporary societies.  Students receive a solid theoretical and methodological foundation through a flexible programme designed to produce outstanding scholars, teachers, and policy/industry researchers who make significant contributions to the understanding of communication.  The programme attends to the full range of interdisciplinary theory and perspective drawn from relevant domains in the social and behavioural sciences, the humanities and related professional fields, including:

communication theories, journalism, media systems, public opinion, media effects, persuasive communication (public relations and advertising), new media communication, international communication, health communication, political economy of the media, media policies and law, media history, psychology of mass communication, diffusion and use of new media technologies, social network analysis, e-social science, computational social science, and social computing.

Upon successful completion of this Programme, students should be able to:

1. apply a thorough understanding of the fundamental and advanced concepts in the chosen area of study
2. discover, interpret and communicate new knowledge through original research
3. critically and creatively evaluate and analyse current research issues in the light of methodological and theoretical perspectives
4. relate relevant theoretical frameworks and methodological principles to generate innovative research
5. conduct original research independently using appropriate research methods