Persuasion in Everyday Life
2020-21 Sem A
2020-21 Sem B
2 - Study of Societies, Social and Business Organisations
CB
MKT
3
English
English
PILO 1
PILO 2
PILO 3
PILO 5
PILO 6
PILO 7
PILO 8
PILO 9
PILO 10
ATTITUDE
ABILITY
ACCOMPLISHMENT
B2

Persuasion and influence are important competencies to accomplish personal goals in all walks of life, and are commonly encountered in everyday life, especially in school, job or even in family in role of persuader and being persuaded.  The ability to exert personal influence to change the thoughts and behaviour of peers and other people and to defend oneself against theirs is indispensable to lead a fruitful life.  In this complicated world, the effectiveness and conscience of persuasion are of equal importance.  This course aims to provide fundamental knowledge and skills in effective and ethical persuasion.  The course will unfold psychological, behavioural and ethical essentials of persuasion.  Conceptual frameworks and practical tools will be visualized by good and bad examples that caused societally, culturally, politically and technologically impact around the world.  

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CRN Section Term Type Capacity Day Time Building Room Instructor
1383313833S012020-21 Sem ASeminar120Thu12:00-14:50YEUNGLT-9
  • Dr. LEUNG Wai Keung John
  • Dr. NG Shuk Wai Raine
1250812508S012020-21 Sem BSeminar120Mon09:00-11:50YEUNGLT-4
  • Dr. NG Shuk Wai Raine
1545415454S032020-21 Sem BSeminar120Thu09:00-11:50LI1601
  • Dr. NG Shuk Wai Raine
1426414264S022020-21 Sem BSeminar40Fri12:00-14:50YEUNGY4702
  • Dr. NG Shuk Wai Raine
Last Updated Time: 03-May-2021 06:19