Organizational and Personal Image Management
企業及個人形象管理
-
2 - Study of Societies, Social and Business Organisations
CB
MKT
3
English
English
PILO 1
PILO 2
PILO 3
PILO 4
PILO 5
PILO 6
PILO 7
PILO 8
PILO 9
PILO 10
ATTITUDE
ABILITY
ACCOMPLISHMENT
B1

This is an interactive course which looks at image at the organizational and individual level. It aims to develop students’ knowledge and understanding about key concepts related to image management. Theories related to image management, leadership, marketing, and psychology will be discussed. Participants can apply these concepts to project themselves and their organizations successfully and differentiate themselves from the competition.

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Last Updated Time: 03-May-2021 06:19