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IS2505 - e-Business

Offering Academic Unit
Department of Information Systems
Credit Units
3
Course Duration
One Semester
Equivalent Course(s)
Course Offering Term*:
Semester A 2021/22, Semester B 2021/22

* The offering term is subject to change without prior notice
 
Course Aims

The evolving trend of E-Business involves a wide adoption of “Internet+” technologies (e.g. social networks, mobile apps, big data and cloud services) and the use of data-driven approach. On completion of this course, students should be able to understand the emerging E-Business ecosystems, which has fundamentally changed the way on how organizations conduct business. The course emphasizes on the key concepts related to the business and technology aspects of conducting E-Business. Students will build conceptual and logical knowledge and capabilities in four areas: 1) Fundamentals of E-Business and 2) E-Business technologies and applications (e.g., Internet and web technologies, online media), 3) Data-driven approach (e.g., predictive analytics), 4) E-Business strategies (e.g., e-commerce and data-centric business models).


Assessment (Indicative only, please check the detailed course information)

Continuous Assessment: 60%
Examination: 40%
Examination Duration: 2 hours
 
Detailed Course Information

IS2505.pdf

Useful Links

Department of Information Systems