COM3117 - Media, Communication and Public Opinion

Offering Academic Unit
Department of Media and Communication
Credit Units
Course Duration
One Semester
Course Offering Term*:
Not offering in current academic year

* The offering term is subject to change without prior notice
Course Aims

This seminar aims to describe, evaluate, and critique the literature on the role of mass media in public opinion formation and change. By the end of the semester, the students are expected to demonstrate the ability to evaluate research concepts and perspectives, and furthermore apply them to actual research projects.   

Assessment (Indicative only, please check the detailed course information)

Continuous Assessment: 50%
Examination: 50%
Examination Duration: 2 hours
Detailed Course Information


Useful Links

Department of Media and Communication