Business Analysis
Normative 4-year Degree
Major
Business Analysis
商業分析
Degree / Award Title
Bachelor of Business Administration in Business Analysis
工商管理學士(商業分析)
Offering Academic Unit
Department of Management Sciences
Normal Period of Study
4 years
Maximum Period of Study
8 years
Credit Units Required for Graduation
120 credit units
Note: The following curriculum information is subject to periodic review and changes.

GE Requirements (30 credit units)Catalogue Term : Semester A 2018/19



  Credit Units
University Requirements GE1401 University English 3
GE2402 English for Business Communication 3
GE1501 Chinese Civilisation - History and Philosophy 3
Distributional Requirements Take at least 1 course from each of the three distributional areas:

Area 1: Arts and Humanities
Area 2: Study of Societies, Social and Business Organisations
Area 3: Science and Technology

Visit the GE website for more course information.
12
College-specified Courses Take 3 College Electives from at least three subject areas:
 
Area 1: Mathematics and Modeling
CB2011 Solving Business Problems with Spreadsheet Modeling
MA1006 Calculus and Linear Algebra for Business
   
Area 2: Programming and Technology
CB2021 Big Data Management
CB2022 Business Programming with Spreadsheet
CB2023 Mobile Applications for Business
CB3021 Business Discovery Methods
CS1102 Introduction to Computer Studies
   
Area 3: Law and Communications
CB3043 Business Case Analysis and Communication
LW2903 Business and Law
   
Area 4: Business (I)
CB2041 Applications of Game Theory to Business
CB3041 Financial Statement Analysis
CB3042 China Business Environment
CB3044 Introduction to Financial Markets
CB3045 Advanced Seminar on Business Case Analysis
9

College / School Requirements (42 credit units)Catalogue Term : Semester A 2018/19



1. College Core Courses (33 credit units)
Course CodeCourse TitleCredit Units
CB2100Introduction to Financial Accounting3
CB2101Introduction to Managerial Accounting3
CB2200Business Statistics3
CB2201Operations Management3
CB2300Management3
CB2400Microeconomics3
CB2402Macroeconomics3
CB2500Information Management3
CB2601Marketing3
CB3410Financial Management3
CB4303Strategy and Policy3

2. College Electives (9 credit units) #

  • 3 credit units of College Elective from Area 1 - 4; and 
  • 6 credit units of College Elective from Area 5.

# For BBA students, in the case that the same course being offered in the Major and in College Electives (Area 5), the credit units earned will count only once, for fulfilling the Major requirement, then for fulfilling the College requirement. Students are responsible for ensuring the College and Major requirements are fulfilled to obtain graduation qualification.

For students declaring BBA double major, 3 credit units of College Elective (Area 1-4) and 6 credit units of College Elective (Area 5) will be exempted.


Area 1: Mathematics and Modeling
Course CodeCourse TitleCredit Units
CB2011Solving Business Problems with Spreadsheet Modeling3
MA1006Calculus and Linear Algebra for Business3

Area 2: Programming and Technology
Course CodeCourse TitleCredit Units
CB2021Big Data Management3
CB2022Business Programming with Spreadsheet3
CB2023Mobile Applications for Business3
CB3021Business Discovery Methods3
CS1102Introduction to Computer Studies3

Area 3: Law and Communications
Course CodeCourse TitleCredit Units
CB3043Business Case Analysis and Communication3
LW2903Business and Law3

Area 4: Business (I)
Course CodeCourse TitleCredit Units
CB2041Applications of Game Theory to Business3
CB3041Financial Statement Analysis3
CB3042China Business Environment3
CB3044Introduction to Financial Markets3
CB3045Advanced Seminar on Business Case Analysis3

Area 5: Business (II)
Course CodeCourse TitleCredit Units
AC3202Corporate Accounting I3
AC4321Management Accounting3
EF3320Security Analysis and Portfolio Management3
EF3331Asia-Pacific Capital Markets and Standards of Practice3
EF3441Intermediate Macroeconomics3
EF3442Intermediate Microeconomics3
IS2502Social Media and Social Networks3
IS2505e-Business3
IS4335Data Visualization3
MGT4227International Business3
MGT4307People and HR Analytics3
MKT4629Social Media Marketing3
MKT4637Event Marketing3
MS3106Simulation3
MS3124Global Supply Chain Management3
MS3252Regression Analysis3

Major Requirements (30 credit units)Catalogue Term : Semester A 2019/20



1. Core Courses (21 credit units)
Course CodeCourse TitleCredit UnitsRemarks
MS3111Quantitative Business Analysis with Visual Basic for Applications3
MS3251Analytics using SAS3
MS3252Regression Analysis3
MS4212Predictive Analytics and Forecasting3
MS4224Enterprise Data Mining3
MS4226Risk Management Models3
MS4252Big Data Analytics3

2. Electives (9 credit units)

Students are required to take Three electives from Groups A and B and at least ONE must be from Group A.


Group A (Business Analysis electives)

Course CodeCourse TitleCredit Units
CB2011Solving Business Problems with Spreadsheet Modeling3
MS3224Business Survey Design3
MS3403Internship for Business Analysis and Operations Management3
MS4251Quantitative Analysis for Marketing3
MS4253Business Analysis Project3
MS4254Quantitative Analysis for Economics and Finance3
MS4262Advanced Analytics using SAS3

Group B (Other electives)
Course CodeCourse TitleCredit UnitsRemarks
CS2360Java Programming3
CS2468Data Structures and Data Management3
IS2240Python Programming for Business3
MS3106Simulation3
MS3125Business Project Management3
MS3322Quality Management3
MS4227Pricing and Revenue Management3
Any one Core & Elective course from other BBA Majors 3


#Students are allowed to take both CB3800 and MS3403. If both courses are taken, (a) they must be taken in different academic years and under different organizations, (b) only one of them can be used to satisfy major elective requirements and the other can be used to fulfill free elective course requirements.