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FB6937 - Business Models and Operational Strategies

Offering Academic Unit
College of Business
Credit Units
2
Course Duration
One Semester
Course Offering Term*:
Not offering in current academic year

* The offering term is subject to change without prior notice
 
Course Aims

This course aims to provides a comprehensive understanding of the fundamental concepts and practical techniques necessary for designing effective business models and implementing efficient operational strategies. Participants will explore various business models, including their components, value proposition, and revenue streams. They will also delve into operational strategies, such as strategic planning, operations management, and supply chain optimization. The course emphasizes the importance of competitive advantage, strategic decision-making, and adapting to the ever-changing business environment. Participants will gain insights into growth strategies, operational efficiency, performance measurement, and managing innovation. Through real-world examples and case studies, participants will develop the skills needed to drive business success and navigate dynamic markets.


Assessment (Indicative only, please check the detailed course information)

Continuous Assessment: 100%
 
Detailed Course Information

FB6937.pdf