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FB6899P - Innovative Development of New Quality Productivity and Digital Economy

Offering Academic Unit
College of Business
Credit Units
1
Course Duration
Intensive mode: 2 days
Course Offering Term*:
Semester A 2026/27

* The offering term is subject to change without prior notice
 
Course Aims

This course aims to analyze how new quality productivity, in the context of rapid advancements in information technology, has become a key force driving social progress and economic growth. It elucidates the innovative pathways and strategic significance of the digital economy in this process. New quality productivity, which integrates modern information technologies such as artificial intelligence, big data, cloud computing, and the Internet of Things, not only significantly enhances production efficiency and quality but also reshapes industrial structures, fosters emerging business models, and injects unprecedented vitality into the global economy.

The course will systematically explain the components and operational mechanisms of new quality productivity and its role in transforming and upgrading traditional industries. It will also delve into the innovative development models of the digital economy driven by new quality productivity, including trends such as digital transformation, intelligent upgrading, platform economy, and sharing economy. Through the analysis of typical domestic and international cases, participants will understand how enterprises can seize opportunities, address challenges, and achieve sustainable development in the digital economy era. Additionally, the course emphasizes equipping participants with tools such as data analysis and innovative thinking to explore digital transformation strategies suitable for their own enterprises or industries, thereby enhancing their competitiveness in a complex and dynamic market environment.


Assessment (Indicative only, please check the detailed course information)

Continuous Assessment: 100%
 
Detailed Course Information

FB6899P.pdf