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MKT4677 - Chinese Business Decision Making

Offering Academic Unit
Department of Marketing
Credit Units
3
Course Duration
One Semester
Course Offering Term*:
Not offering in current academic year

* The offering term is subject to change without prior notice
 
Course Aims

This course aims to provide students with knowledge essential for making business decisions in China. Nature and development of the China’s business practices will be analyzed from social, political and economical perspectives. The risks and opportunities of doing business in China will be discussed. Students will also be provided with opportunities to discuss in English on China business issues.


Assessment (Indicative only, please check the detailed course information)

Continuous Assessment: 70%
Examination: 30%
Examination Duration: 2 hours
 
Detailed Course Information

MKT4677.pdf

Useful Links

Department of Marketing