SDSC4011 - Experimental Research for Social Media

Offering Academic Unit
School of Data Science
Credit Units
Course Duration
One Semester
SDSC1001* and SDSC2001

* Pre-requisite SDSC1001 will be exempted for students who are enrolled in Minor in Data Science
Course Offering Term*:
Semester A 2022/23 (Tentative), Semester B 2022/23 (Tentative), Summer 2023 (Tentative)

* The offering term is subject to change without prior notice
Course Aims

This course provides students with an extensive exposure to the elements of experimental research for social media. Topics include causal inference, interval validity, external validity, controlled experiment, field experiment, online experiment, randomization, between-subjects design, within-subjects design, stimulus manipulation, response measurement, briefing, massive online collaboration, and ethical considerations for “made data” (i.e., created for research purposes).

Assessment (Indicative only, please check the detailed course information)

Continuous Assessment: 40%
Examination: 60%
Examination Duration: 2 hours
Detailed Course Information


Useful Links

School of Data Science