MS3224 - Business Survey Design
Offering Academic Unit
Department of Management Sciences
Course Offering Term*:
Semester B 2019/20
|* The offering term is subject to change without prior notice|
Provide students with knowledge about the nature of survey research and the fundamental methodology of conducting survey research in the business field.
Provide students with statistical techniques to help with research design, sample design, questionnaire design, fieldwork procedure, data analysis and the presentation of results.
Develop students’ computing and analytical skills to solve real-world problems.
Assessment (Indicative only, please check the detailed course information)
Continuous Assessment: 50%
Examination Duration: 2 hours
Detailed Course Information
|Department of Management Sciences|