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中國移動通信集團公司總裁王建宙博士出席城大商學院舉辦的領袖論壇,與逾百名師生分享建立企業品牌及軟實力的管理經驗。
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城大於3月18日舉辦「投資風險與財富管理」會議,與會者分享財經投資的最新學說和研究。
市場營銷學系於1月12日聯同多家本地商業機構舉行「傑出學生市場顧問獎」頒獎典禮,表揚學生作市場顧問研究服務的卓越表現。
CityU's Office for Chinese Management Development hosted the “2004 EAMSA Annual Conference – Harmony v Conflict: Euro-Asian Management in a Turbulent Era”, 3-6 November. Over 60 scholars and practitioners from 18 countries came together to address how a harmonious business environment can be created and managed successfully in an increasingly turbulent business environment.
城大市場營銷學系周南博士2月24日在研討會上與香港浸會大學營銷學系曾仕龍博士共同建議一些方法,可令營銷人員識別和影響消息集團中的意見領袖。
CityU researchers have scored almost one third of the total funding approved for the NSFC-RGC Joint Research Scheme 2003-04.
亞洲是否電子商務下一個新彊界?區內的中小型企業在採用資訊科技上成績如何?區內公司對企業規劃、電子付款咭…以及其他軟件應用,又有甚麼經驗?
香港憑藉開放經濟體系,自由貨幣流通政策,加上其作為亞洲區主要的資訊、運輸及旅遊樞紐,即使在現時經濟低迷的情況下,仍具備發展電子商務的優勢。
Seventy academics and professionals from more than 10 countries in the Asia Pacific region and the US shared their knowledge and best practices in business management at the 8th Asia Pacific Management Conference at City University and the South China University of Technology from 15-17 November.
Marketing students were rewarded with prizes and a valuable experience through recent company visits to two leading mainland enterprises, Galanz Enterprise Group and Gree Air-Conditioner International Corporation Ltd.

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