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Seven CityU students from the BBA (Hons) China Business programme have conducted research and compiled a report on benchmarking of operation standards for call centres in China. The report is the first of its kind in China.
CityU's Department of Marketing has been invited by the Steering Committee of Professional Standards for Call Centres, Ministry of Information Industry, to provide academic support in the assessment exercise and research of the best call centres in China.
Final-year Marketing students were honoured at an awards presentation ceremony today (1 June) for the outstanding marketing consultancy projects that they have developed for several renowned local corporations.
CityU proudly announces that four outstanding university teachers nominated by students, alumni or programme committees have won the 2005-06 Teaching Excellence Awards. The four winners were chosen from 27 nominations.
Final-year marketing students of City University of Hong Kong were honored in an award presentation ceremony for providing valuable insights in their consultancy projects conducted for four renowned and fast-growing corporations.
Parents intend to provide the best for their children. But is their best good enough in the eyes of the children themselves? According to a survey done by a group of CityU's third-year marketing students, improved communication between parents and children at an earlier stage, and a higher level of autonomy for children, allows more and enhances effective learning.