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Department of Media and Communication Center for Communication Research

Professor Yi-Hui Christine HUANG 黃懿慧

Ph.D. & M. S., University of Maryland, USA

Chair Professor of Communication and Media

Associate Dean (Faculty & Research), College of Liberal Arts and Social Sciences (CLASS)

Staff Photo

Contact Information

Office: M5059
Phone: +(852) 3442 8736
Fax: +(852) 3442 0228
Email: yihhuang@cityu.edu.hk
Website:
Personal CV: Personal CV
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Academic Profile

CityU Scholar
Google Scholar

Research Interests

  • Strategic communication management in Chinese societies
  • Risk communication in health and technology
  • Crisis communication and management
  • Relationship management and conflict resolution
  • Cross-cultural communication

Teaching Interests

  • Public relations management/ Public relations cases and campaign
  • Conflict resolution and negotiation
  • Crisis management and crisis communication
  • Cross-cultural communication and relationship

Academic and Professional Experiences

  • Emeritus Professor, School of Journalism and Communication, The Chinese University of Hong Kong
  • Professor, School of Journalism and Communication, The Chinese University of Hong Kong
  • Director, Program of Corporate communication, School of Journalism, The Chinese University of Hong Kong
  • Research Fellow, Research Center on Hong Kong Studies, National Central University
  • Professor and Chair, Department of Advertising, School of Communication, National Chengchi University, Taiwan
  • Fulbright Exchange Professor, Program on Negotiation, Law School, Harvard University, USA
  • Vice President, Chinese Communication Society
  • Director, Research and Development Center, College of Communication, National Chengchi University, Taiwan
  • Director, Executive MA Program (EMA), College of Communication, National Chengchi University, Taiwan
  • Adjunct Professor, MBA and EMBA, College of Commerce, National Chengchi University, Taiwan

Editor or Editorial Membership

  • Editor-in-Chief, Communication and the Public. [ESCI journal] (April 2021 to present)
  • Senior Associate Editor, Journal of Public Relations Research [Leading journal in public relations; SSCI journal (Jan. 2020-present)
  • Associate Editor, Journal of Emergency Management and Disaster Communications (Jul. 2021-present)
  • Editor, Communication and Society《傳播與社會》. [TSSCI journal] [ComAbstract journal] (in Chinese) (January 2012 to present)
  • Founding Editorial Board Member, Journal of International Crisis and Risk Communication (in English) (May 2017-present)
  • Member, Editorial Advisory Board, Communications Booknotes Quarterly Journal (in English) (Feb. 2021-present)
  • Member, Editorial Board, Journal of Communication [SSCI journal] (Jan. 2008-present)
  • Member, Editorial Board, Public Relations Review [SSCI journal] (Aug. 2007-present)
  • Member, Editorial Board, Communication Research and Practice (Oct. 2014-present)
  • Member, Editorial Board, Asian Journal of Communication, [SSCI journal] (Jan. 2011- present)
  • Vice Editor-in-chief, Mass Communication Research [TSSCI journal] (in Chinese) (2002 to 2008)
  • Deputy Editor-in-chief, Journal of Advertising and Public Relations (in Chinese) (2002 to 2003)
  • Member, Editorial Board, Journal of Public Relations Research, [SSCI journal] (2000-2009; Jan. 2016-2019)
  • Member, Editorial Board, Journal of Business Ethics [SSCI journal] (2008-2019)
  • Member, Editorial Board, International Journal of Strategic Communication (in English) [ComAbstract journal] (2015-2019)
  • Member, Editorial Board, Communication Studies (in English) [ComAbstract journal] (2003-2019)
  • Member, Editorial Board, Communication Theory [SSCI journal] (2005-2008)
  • Member, Editorial Board, Chinese Journal of Communication Research [TSSCI journal] (2004-2007)
  • Member, Editorial Board, Mass Communication Research [TSSCI journal] (1999-2001)
  • Member, Editorial Board, Communication Research Newsletter (In Chinese) (1999-2001)
  • Member, Editorial Board, Journal of Advertising and Public Relations (In Chinese) (1997-2007)

Selected Honors and Awards

  • Fellow, International Communication Association (ICA), 2021
  • Exemplary Teaching Award, Faculty of Social Science, the Chinese University of Hong Kong, 2016
  • Top Paper Award, Public Relations Division, the International Communication Association, 2013
  • Vice-chancellor's Exemplary Teaching Award, the Chinese University of Hong Kong, 2012
  • Exemplary Teaching Award, Faculty of Social Science, the Chinese University of Hong Kong, 2012
  • Top Division Paper (Robert Heath Award) and Top Faculty Paper, Public Relations Division, International Communication Association (ICA), 2010
  • Top Faculty Paper Award Public Relations Division, the International Communication Association, Singapore, 2010
  • Award for Research Distinction, National Chengchi University, Taiwan
  • Award for Research Internationalization, National Chengchi University, Taiwan
  • Fulbright Exchange Professor, Program on Negotiation, Harvard Law School, Harvad University, USA
  • Research Visit Program Award, the National Science Council, R.O.C.
  • Research Chair Professorship Award, National Chengchi University, Taiwan
  • Top Research Papers Awards obtained from AEJMC, ICA, Public Relations Society of America, and National Science Council, R.O.C.

Visiting Appointments

  • Visiting Professor, Graduate Institute of Mass Communication, National Taiwan Normal University
  • Visiting Scholar, the Center for East Asia Democratic Studies, National Taiwan University
  • Visiting Fellow, School of Advertising, Marketing, and Public Relations. QUT School of Business at the Queensland University of Technology
  • Visiting Scholar, Business School, The University of Queensland
  • Visiting Professor, The University at Buffalo/Singapore Institute of management (SIM)
  • Visiting Scholar, Peace and Conflict Studies, University of California, Berkeley, USA
  • Visiting Professor, Program on Negotiation, Harvard Law School, Harvard University, USA
  • Fulbright Visiting Scholar Program Award, Harvard Law School, Harvard University, USA

Selected Keynote Speeches at International Conferences

  • Huang, Y. H. (July 5, 2021). Keynote speech on “Engagement, Emergency, and Communication Management in COVID-19 Crisis” (新冠疫情下之涉入(捲入)、應急與傳播管理), The 13th "International Frontier Communication Theory and Research Method" Advanced Seminar (2021): Research Innovation in Digital Communication: Theory and Methodology, Zhejiang University, Hangzhou, China.
  • Huang, Y. H. (December 26, 2020). Keynote speech on “Engagement and Culture: Theoretical Model and Case Study” (涉入/捲入與文化:理論模型與個案探討), The 6th China Intercultural Communication Forum (2020), Sichuan International Studies University, Sichuan, China.
  • Huang, Y. H. (July 21, 2020). Keynote speech on “Paradigm Shift in Strategic Communication,” Foreign Expert Series, Zhejiang University, Hangzhou, China.
  • Huang, Y. H. (January 8, 2020). Keynote speech on “Branding, corporate core values, and public relations,” presented at the annual conference of China International Public Relations Association (CIPRA), Hainan, China.
  • Huang, Y. H. (January 10, 2019). Keynote speech on “corporate reputation and business model,” the Research Center of Corporate Reputation in Greater Bay area.
  • Huang, Y. H. (Oct, 2018). Keynote speech on “Stakeholder engagement and emergency communication: Cross-cultural lessons” at the International Symposium on Communicating Nuclear and Radiological Emergencies to the Public, organized by the International Atomic Energy Agency (IAEA). October 1-5, Vienna, Austria.
  • Huang, Y. H. (March, 2018). Keynote speech on “bridging the culture gap in crisis and risk communication” to be presented at the annual International Crisis and Risk Communication Conference. Florida, USA.
  • Huang, Y. H. (August 18, 2017). Keynote speech on “The development of public relations discipline and paradigm in digital era: Prospective and challenges,” presented at the international conference of Chinese Journalism. Zhengzhou, China.
  • Huang, Y. H. (April 27, 2017). Keynote speech (one among three) on “Communications and Chinese culture,” presented at the International conference held by International Association of Business Communicators (IABC), April, 27, Hong Kong, SAR.
  • Huang, Y. H. (Dec. 28, 2016). Keynote speech on “The paradigm shift of public relations: Presence, challenges, and prospects from the perspective of legitimacy,” presented at the Asia Pacific Chinese public relations awards and convention, Taiwan/Taipei International public relations Association, December 28-31, 2016.
  • Huang, Y. H. (Nov. 28, 2014). Keynote speech on “Paradigm shift of public relation: Trust management in a risk society,” keynote speech presented at an International Conference held by Korean Academic Society for Public Relations (KASPR), Seoul, Korea.
  • Huang, Y. H. (Oct. 1, 2014). Keynote speech on “Crisis Communication in Chinese Context,” presented to the International Communication Association Regional Conference in Queensland University of Technology, Australia.
  • Huang, Y. H. (Feb. 25h, 2014), Keynote speech on “Governing with the Media in the Risk Society,” delivered in a public lecture in School of Journalism and Communication in Tsinghua University, Beijing, China.
  • Huang, Y. H. (Nov. 10, 2012), Keynote speech on “Internet, crisis communication, and theoretical challenges,” presented to the bi-annual conference of the Taiwan Academy for Information Society, Taiwan.

Publication List

Articles in Referred Academic Journals


Books


Journal Symposium in English and Chinese


Chapters in Refereed Edited Books


Ph.D. Students and Their Current Affiliations

  • Chen Joanne Lyu, Postdoctoral Fellow, Center for Tobacco Control research and Education, the University of California at San Francisco, USA (chenjoanne.lyu@ucsf.edu); PhD Thesis: Unveiling the Mystery of Corporate Social Responsibility (CSR) Effectiveness: Prior CSR Record, Crisis, Domain Fit, and the Mediating Role of Motive Attribution (2014)
  • Qing Huang, Assistant Professor, College of Media and International Culture, Zhejiang University, China (qing_huang@zju.edu.cn); PhD Thesis: Institutional Trust Matters: Revisiting the ELM in the Context of Risk Communication in China (2016)
  • Fang Wu, Associate Professor, School of Media & Communication, Shanghai JiaoTong University, China (wufangwf@sjtu.edu.cn); PhD Thesis: Making Peace or Holding a Grudge? The Role of Publics’ Forgiveness in Crisis Communication (2016)
  • Deya Xu, Assistant Professor, China Institute for Urban Governance, Shanghai JiaoTong University, China (deyaxu@sjtu.edu.cn); PhD Thesis: How Can City Image be Cultivated? Understanding the Influence of Media Communication on People’s Perceptions of City Image and Evaluations of and Behavioral Intentions Toward a City (2017)
  • Joanna Qijun He, Assistant Professor, School of Journalism & Communication, Shanghai University, China (qhe_shu@edu.com.cn); PhD Thesis: Let Context Speak: Exploring Institutional Influence on Corporate Crisis Communication by Incorporating Institutional Logics Perspective (2017)
  • Christine Huiying Choy, Assistant Professor, Department of Art and Design, Hang Seng University of Hong Kong, Hong Kong (christinechoy@hsu.edu.hk); PhD Thesis: Revisiting the Nature, Roles, and Impacts of Political Public Relations in an Election Campaign: A Cultural Discourse Perspective (2019)