Prof. Li Crystal JIANG 蔣莉

• Founding Member, City University of Hong Kong – China Unicom Joint Laboratory for Intelligent Scam Prevention
• Founding Member, The Hong Kong Society of Behavioral Health (HKSBH)
• Core Member, Centre for Communication Research (CCR), City University of Hong Kong

• Research Grants Council General Research Fund (GRF): Resisting the Script: Narrative and Participatory Inoculation as Anti-Scam Interventions, 2027-2029, 11606226, Principal Investigator, HKD 494,500, Funded
• Contracted Research by China Unicom Global Limited, 大语言模型驱动的反诈人机交互技术研发与应用项目, Principal Investigator, HKD 1,104,187, Ongoing.
• CityU Strategic Seed Fund (SSF): Designing Scientifically Validated Deception Detection Tasks to Evaluate the Effectiveness of Anti-Scam Strategies in Chinese Contexts, June 2025 to May 2027, Principal Investigator, HKD 367,880, Ongoing.
• CityU Research Enhancement Grant (REG): Designing AI-Powered Mental Intervention through Positive Expressive Writing, June 2025 to May 2026, Principal Investigator, HKD 80,000, Completed.
• CityU Strategic Seed Fund (SSF): Gamifying AI-Powered Digital Health Technologies for Brain Health Management Ecosystem (G.A.M.E) in the Greater Bay Area, Co-Principal Investigator, HKD 400,000, Ongoing.
• CityU Strategic Interdisciplinary Research Grant (SIRG): The Impact of The News Media on Mental Health in Hong Kong Socioeconomically Deprived Adolescents Under the COVID-19 Pandemic, Co-Principal Investigator, HKD 300,000, Completed.
• CityUHK Faculty Research Fund: Tackling Conspiracy Theories in Health Communication: An Application of Inoculation Theory on Vaccination Messages, 2021-2022, Principal Investigator, HKD 100,000, Completed.
• CityU Strategic Interdisciplinary Research Grant (SIRG): Use Misinformation to Fight Misinformation: Integrating Inoculation Theory and Word-of-Mouth Communication for Health Advocacy, 2021-2023, Principal Investigator, HKD 282,400, Completed
  
• City University of Hong Kong Strategic Research Fund: The Role of Parenting Style in Child-related Health Information Acquisition in Chinese Families: A Mixed-method Investigation, Principal Investigator, HKD100,000, Completed
• City University of Hong Kong Strategic Research Fund: Separation-individuation and Parent-child Communication in Emerging Adulthood: A Dyadic Investigation in the Chinese Context. Principal Investigator, HKD100,000, Completed
• Research Grants Council General Research Fund (ECS): Overcoming Barriers to Influenza Vaccination in Hong Kong: Designing Culture-Centric Narratives for Health Promotion, 2015-2017, Principal Investigator, HKD 414,720, Completed.

Journal Publications in English

• Yan, W., Jiang, L. C, Gao, Y., & Jia, P. (2026). What Do We Mean by Transparency? Conceptualizing and Operationalizing Transparency in Communication. Communication Research. https://doi.org/10.1177/00936502261470088[SSCI]
• Jia, W., Dai, N., Jiang, L. C., & Huang, Y. H. C. (2026). How Empathic Cues and Message Narrativity Influence Persuasion: The Mediating Role of Perceived Capacity to Feel. International Journal of Human–Computer Interaction https://doi.org/10.1080/10447318.2026.2708470 [SSCI]
• Cao, B., Wen, C., Scherr, S., Kobayashi, T., & Jiang, L. C. (2026). The dual role of individualism in AI chatbot disclosure: How privacy concerns, culture, and behavior shape human–AI communication across China, Germany, Japan, Hong Kong, and the U.S. International Journal of Human–Computer Interaction. https://doi.org/10.1080/10447318.2026.2664702 [SSCI]
• Shi, W., Shen, F., Jiang, L. C., & Chu, Y. (2026). Propaganda persuasion, critical learning, and social recreation: investigating relationships between media use, science knowledge, and attitudes in China. Chinese Journal of Communication, 1–18. https://doi.org/10.1080/17544750.2026.2655918 [SSCI]
• Li, D., Zheng, R., Liu, X. F., Ma, B., Sun, H., & Jiang, L. C. (2026). Linguistic dynamics of online scam conversations: A multi-stage analysis based on the COLD framework. Humanities and Social Sciences Communications. https://doi.org/10.1057/s41599-026-07052-y [SSCI]
• Scherr, S., Cao, B., Jiang, L. C., & Kobayashi, T. (2025). Explaining the use of AI chatbots as context alignment: Motivations behind the use of AI chatbots across contexts and culture. Computers in Human Behavior. https://doi.org/10.1016/j.chb.2025.108738 [SSCI]
• Bernadas, J. M. A. C., Jiang, L. C., & Guo, Q. (2025). Relational maintenance in transnational marital relationships: The case of foreign domestic workers and their left-behind husbands. Atlantic Journal of Communication, 1–18. https://doi.org/10.1080/15456870.2025.2463353 [Scopus]
• Liu, X. F., Ai, Y., Jiang, L. C., Wang, X., & Wu, Y. (2024). Understanding the human element in scams: a multidisciplinary approach. Journal of Information Technology Case and Application Research, 1–16. https://doi.org/10.1080/15228053.2024.2439192 [Scopus]
• Cao, B., Li, Z., & Jiang, L. C. (2024). When chatbots make errors: Cognitive and affective pathways to understanding forgiveness of chatbot errors. Telematics and Informatics, 94. https://doi.org/10.1016/j.tele.2024.102189 [SSCI]
• Gao, Y., Lau, J. T. F., Zhang, Q., Ming, W. K., Shen, F., Huang, Y. H. C., & Jiang, L. C. (2024). The Impact of Expert Opinions in COVID-19 News Coverage on Vaccination During the Fifth Outbreak in Hong Kong: A Time Series Analysis. Health Communication, 40(2). https://doi.org/10.1080/10410236.2024.2344283 [SSCI]
• Chu, T.H. & Jiang, L. C. (2023). An examination of the link between distressing life events, social media distress disclosure, and perceived stress: A moderated mediation model. Computers in Human Behavior. https://doi.org/10.1016/j.chb.2023.108018[SSCI]
• Gong, W., Jiang, L. C., Guo, Q., & Shen, F. (2023). The role of family communication patterns in intergenerational COVID-19 discussions and preventive behaviors: a social cognitive approach. BMC psychology, 11(1), 290. https://doi.org/10.1186/s40359-023-01331-y [SSCI]
• Yu, Y., Yen, S. H. Y., Jiang, L. C., Ming, W., Lau, M. M. C., & Lau, J. T. F. (2023). Levels and Determinants of COVID-19 Vaccination at a Later Phase among Chinese Older People Aged 60 Years or Older: A Population-Based Survey. Vaccines, 11(6), 1029. https://doi.org/10.3390/vaccines11061029 [SCIe]
• Lee, D.K.L. & Jiang, L.C. (2023) Culture-Centric Narratives of Influenza Vaccination among High-Risk Groups in Hong Kong. Health Promotion International. 38(1). https://doi.org/10.1093/heapro/daac184 [SSCI]
• Liu, Y., Yi, H., & Jiang, C. (2023). Enjoyment or Indulgence? Social Media Service Usage, Social Gratification, Self-Control Failure and Emotional Health. International Journal of Environmental Research and Public Health, 20(2), 1002. https://doi.org/10.3390/ijerph20021002 [SSCI]
• Yeung, N. C. Y., Lau, J. T. F., Wu, A. M. S., Mo, P. K. H., Jiang, C. L., Tong, Y. F., Zhang, Q., & Tse, K. W. (2022). Multicomponent intervention to promote expression of organ donation wish to family members: a randomised controlled trial (abridged secondary publication). Hong Kong medical journal = Xianggang yi xue za zhi, 28 Suppl 6(6), 36–38. [SCIe]
• Wu, Y., Ye, Q., Shen, F. Zhang, Z, & Jiang, L.C. (2022) Country- and app-level factors affecting the adoption and evaluation of COVID-19 mobile apps. BMC Public Health, 22, 2457. https://doi.org/10.1186/s12889-022-14918-8 [SCI]
• Jiang, L.C., Sun, M., Chu, T.H. & Chia, S.C. (2022). Inoculation works and health advocacy backfires: Building resistance to COVID-19 vaccine misinformation in a low political trust context. Frontiers in Psychology. 13:976091. doi: 10.3389/fpsyg.2022.976091 [SSCI]
• Sun, M. & Jiang, L. C. (2022). Linking Social Features of Fitness Apps with Physical Activity among Chinese Users: Evidence from Self-Reported and Self-Tracked Behavioral Data. Information Processing and Management. https://doi.org/10.1016/j.ipm.2022.103096 [SSCI]
• Jiang, L. C., Sun, M., & Huang, G. (2022). Uncovering the Heterogeneity in Fitness App Use: A Latent Class Analysis of Chinese Users. International Journal of Environmental Research and Public Health, 19(17), 10679. https://doi.org/10.3390/ijerph191710679 [SSCI]
• Chu, T. H., Sun, M., & Jiang, C. L. (2022). Self-disclosure in social media and psychological well-being: A meta-analysis. Journal of Social and Personal Relationships. https://doi.org/10.1177/02654075221119429 [SSCI]
• Dai, N. Y., Jia, W., Fu, L., Sun, M., & Jiang, C. L. (2022). The effects of self-generated and other-generated electronic word-of-mouth communication in inoculating against misinformation. Telematics and Informatics. https://doi.org/10.1016/j.tele.2022.101835 [SSCI]
• Jiang, C. L. (2022). Adaptive communication and perceptions in long-distance dating: Evidence from self-reported and behavioral data. Journal of Social and Personal Relationships. https://doi.org/10.1177/02654075221092107 [SSCI]
• Sun, M., Jiang, C. L., & Huang, G. (2022). Improving body satisfaction through fitness app use: Explicating the role of social comparison, social network size, and gender. Health Communication. doi: 10.1080/10410236.2022.2054099 [SSCI]
• Huang, G., Sun, M., & Jiang, C. L. (2022). Core social network size is associated with physical activity participation for fitness app users: The role of social comparison and social support. Computers in Human Behavior, 129, 107169. https://doi.org/10.1016/j.chb.2021.107169 [SSCI]
• Xin, M. Coulson, Jiang, L. C., Sillence, Chidgey, Kwan, Mak, Goggins, Lau, Mo (2021). Harnessing narrative persuasion to develop an internet-based behavioral intervention for HIV prevention among Chinese men who have sex with men (HeHe Talks Project): Development study. Journal of Medical Internet Research, 23(9):e22312. doi: 10.2196/22312 [SCIe; Q1 in Scimago Health Informatics]
• Gong, W., Guo, Q., & Jiang, L. C. (2021). Conversation Breeds Compliance: The Role of Intergenerational communication in promoting preventive behaviors against COVID-19 among middle-aged parents in China. International Journal of Environmental Research and Public Health, 18(19). doi:10.3390/ijerph181910198 [SSCI]
• Jiang, L.C., Chu T. H, & Sun, M. (2021). Characterizing Vaccine Tweets During the Early Stage of the COVID-19 Outbreak in the United States: A Topic Modeling Analysis. JMIR Infodemiology. 1(1), e25636. doi: 10.2196/25636 [Open Access]
• Jiang, L. C. (2021). Effects of narrative persuasion in promoting influenza vaccination in Hong Kong: A randomized controlled trial. Patient Education and Counseling. 104(4), 800-807. doi:10.1016/j.pec.2020.09.025 [SSCI]
• Sun, M. & Jiang, L. C. (2020). Interpersonal influences on self-management in the eHealth era: Predicting the uses of eHealth tools for self-care in America. Health and Social Care in the Community. doi: 10.1111/hsc.13107 [SSCI]
• Jian, L., Yang, S., Ba, S., Jiang, L. C., & Lu, L. (2019). Managing the Crowds: The Effect of Prize Guarantees and In-Process Feedback on Participation in Crowdsourcing Contests. MIS Quarterly, 43(1), 97-112. doi: 10.25300/MISQ/2019/13649. [SSCI]
• Toma, L. T., Jiang, L.C. & Hancock, J. T.(2019). Lies in the eye of the beholder: The intensifying effect of media on self-other asymmetries regarding deception. Communication Research, 45(8), 1167–1192. doi:1177/0093650216631094. [SSCI]
• Bernadas, J.M. A. & Jiang, L. C. (2018). Explaining online health information seeking of foreign domestic workers: a test of the comprehensive model of information seeking. Health and Technology, 9(7). doi:10.1007/s12553-018-0251-5 [Scopus]
• Jiang, L. C. & Gong, W.(2016).Counteracting the Indirect Influence: The Responses of Single Chinese Women to Prejudicial Media Portrayals of Single Womanhood. Chinese Journal of Communication. doi:10.1080/17544750.2016.1143852. [SSCI]
• Jiang, L. C., Yang, M., & Wang, C. (2016). Disclosures to parents in emerging adulthood: Examining the role of separation-individuation in parent-child relationships. Journal of Social and Personal Relationships. doi: 10.1177/0265407516640603. [SSCI]
• Wang, N. & Jiang, L. C. (2016). The Expected and Unexpected Media Effects on Youth’s (Mis)Perception of Peer Norms: Chinese College Students’ Overestimation of Peer Smoking Prevalence. Chinese Journal of Communication. doi: 10.1080/17544750.2016.1202851. [SSCI]
• Chandra, Y., Jiang, L. C. & Wang, C. (2016). Mining social entrepreneurship strategies using topic modeling. PLoS ONE 11(3): e0151342. doi:10.1371/journal.pone.0151342. [SSCI]
• Jiang, L. C., Wang, Z. Z., Peng, T. Q., & Zhu, J. J. H. (2015). The divided communities of shared concerns: Mapping the intellectual structure of e-Health research in social science journals. International Journal of Medical Informatics, 84(1), pp.24-35. doi: 10.1016/j.ijmedinf.2014.09.00. [SSCI]
• Gong, W., Tu, C., & Jiang, L. C. (2015). Stigmatized Portrayals of Single Women: A Content Analysis of News Coverage on Single Women and Single Men in China. Journal of Gender Studies. Doi: 10.1080/09589236.2015.1095082. [SSCI]
• Bernadas, J.M. A. & Jiang, L. C. (2015). Of and Beyond Medical Consequences: Exploring Health Information Scanning and Seeking Behaviors of Filipino Domestic Service Workers in Hong Kong. Health Care for Women International. doi: 10.1080/07399332.2015.1107071. [SSCI]
• Jiang, L. C. & Hancock, J. T. (2013). Absence makes the communication grow fonder: Geographic separation, interpersonal media and intimacy in dating relationships. Journal of Communication, 63(3), 556-577. doi: 10.1111/jcom.12029. [SSCI]
• Jiang, L. C., Bazarova, N. N., & Hancock, J. T. (2013). From perception to behavior: Disclosure reciprocity in computer-mediated in face-to-face interactions. Communication Research, 40(1), 125-143. doi: 10.1177/0093650211405313. [SSCI]
• Jiang, L. C., Bazarova, N. N., & Hancock, J. T. (2011). The disclosure-intimacy link in computer-mediated communication: An attributional extension of the hyperpersonal model. Human Communication Research, 37, 58-77. doi: 10.1111/j.1468-2958.2010.01393.x. [SSCI]
• Larrimore, L., Jiang, L., Larrimore, J., Gorski, S., & Markowitz, D. (2011). Peer to peer lending: The relationship between language features, trustworthiness, and persuasion success. Journal of Applied Communication Research, 33(1), 19-37. doi: 10.1080/00909882.2010.536844. [SSCI]
• Shapiro, M. A., Porticella, N., Jiang, L. C., & Gravani, R. B. (2010). Predicting intentions to adopt safe home food handling practices. Applying the theory of planned behavior. Appetite, 56, 96-103. doi: 10.1016/j.appet.2010 [SSCI]

Chapters & Proceedings

• Zhou, S., Liu, X. F., Nah, F. F.-H., Harrison, S., Zhang, X., Zhen, S., Yeung, D., Hsiao, J., LC, R., Chan, A., Wang, X., Jiang, C., Lin, F., Li, J., Wong, A., Chan, L., George, B., & Li, P. (2024). Understanding and Fighting Scams: Media, Language, Appeals and Effects. In HCII 2024 - Late Breaking Papers (LNCS). Springer .
• Jiang, L. C & Sun M. (2020). Attribution. In J. Van den Bulck (Ed.) The International Encyclopedia of Media Psychology, Wiley-Blackwell.
• Jiang, L. C., & Gong, W. (2019). Understanding single womanhood in China: An intersectional perspective. In O. Hankivsky & J. S. Jordan-Zachery (Eds.) The Palgrave Handbook of Intersectionality in Public Policy. Palgrave Macmillan, Cham. doi: 10.1007/978-3-319-98473-5_12
  

Journal Publications in Other Languages

• 孙梦如，蒋莉，郭沁 (2023). 语境崩溃作为信息管理的人际传播过程, 浙江大学学报（人文社会科学版）, 3(53): 97. [CSSCI]
• 龚婉祺，郭沁，蒋莉 (2021). 健康传播中的反哺效应：代际沟通对中老年人传染病防控行为影响研究，浙江大学学报（人文社会科学版）, 51(2), 42-53. [CSSCI]
• 孙梦如，蒋莉，郭沁 (2020). 健康传播视角下公共卫生事件的公众风险感知与行为的研究路径, 浙江大学学报（人文社会科学版）, 6(3): 108. [CSSCI]
• 曾秀芹, 吴海谧, & 蒋莉 (2018).成人初显期人群的数字媒介家庭沟通与隐私管理: 一个扎根理论研究", 国际新闻界, 40(9), 64-84. [CSSCI]
• 龚婉祺 郭沁 蒋莉 (2018). 中国单身女性的困境：多元交叉的社会压力和歧视[J]. 浙江大学学报(人文社会科学版) [CSSCI]
• 蒋莉，龚婉祺(2015), 香港流感广告的健康策略评估,37(11), 21-32,《国际新闻界》[CSSCI]
• 陳家華，& 蔣莉 (2007). 從失實廣告看香港廣告管理, 國際广告, 7, 16-18.
• 蔣莉 (2006). 廣告公關新思維：與香港業界對談, 傳媒透視， 18.