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FB6508 - Global Business Management

Offering Academic Unit
Department of Management
Credit Units
3
Course Duration
Six weeks (intensive mode)
Exclusive Courses:
MGT6508 International Business Management
Course Offering Term*:
Not offering in current academic year

* The offering term is subject to change without prior notice
 
Course Aims

This course aims to develop knowledge and skills in the following:

- Analyze and develop sources of a firm's global competitive advantage

- Conduct country analysis

- Configure a firm's global value chain

- Conduct international entry analysis

- Manage in complex, host country environments

- Optimize strategies for late movers in internationalization

- Understand local firms' responses to international challenges

- Understand and manage the demands and challenges posed by international corporate social responsibility


Assessment (Indicative only, please check the detailed course information)
Continuous Assessment: 100%
 
Detailed Course Information
FB6508.pdf