Mr Kevin Forde
Programme Leader, AAEPC

Email: lskevin@cityu.edu.hk
 
 

Associate of Arts in English for Professional Communication

Upon successful completion of this programme, students will be able to:

  • Demonstrate English language skills at an appropriate level for articulation to higher study in a range of everyday, academic, and employment-related contexts
  • Explain and apply a range of communication and cultural theories and processes, both verbal and non-verbal
  • Produce a range of media in English, including the use of information and communication technologies for academic and professionally-related purposes
  • Explain the functions of mass media and language in society and discuss them in the socio-political, cultural and economic contexts in the region and beyond;
  • Identify and explore critically problems, gather relevant information, carry out and present basic research under guidance, and propose solutions to problems both individually and as part of a team; and
  • Relate the major ideas in arts and humanities, science and technology to their own area of study.

  • After graduation you may get advanced standing to complete a bachelor's degree more quickly, in a range of options. Locally, these include BA (Hons) in English Studies and BA (Hons) in Media and Communication (both at City University), BA (Hons) English for International Corporate Communication (University of Central Lancashire through CityU SCOPE) and BA (Hons) English Studies for the Professions (HK Polytechnic University). Overseas programmes include various BA (Hons) degrees with English at University of Portsmouth, University of Brighton, University of Westminster, Middlesex University and Oxford Brookes University (all in the UK) as well as Monash University (in Australia).
  • For details, please refer to the iPASS of HKSAR at http://www.ipass.gov.hk/eng/
  • You can take up a wide variety of positions in public and customer relations, media, editing, personnel administration and teaching, and in any area where strong English language communication ability is essential.

  • Courses in English Language
    Advanced Reading & Writing Skills
    Advanced Listening & Speaking Skills
  • Courses in English for the Workplace
    English in the Corporate Context I
    English in the Corporate Context II
    Corporate Image Building
    Digital Document Design
    The Language of Public Relations & Advertising
    English in the Media
    Mass Media
    Copywriting & Editing
  • Courses in Academic English
    Fundamentals of Communication
    Exploring Arguments in English
    Communication Project
    Communicating across Cultures
    Language, Society & the Individual
    Language & Literature: Asian Writers in English
    Language & Literature: World Writers in English

3 credits from each of the following domains:

  • Arts and Humanities
  • Science and Technology
  • Life Management
  • Regional and Global Issues

  • D or above in HKALE AS Use of English/ AL English Literature; or
  • D or above in HKCEE English Language (Syl. B)/ Level 3 or above in English Language, or equivalent
  • Level 3 or above in HKDSE English Language or Literature in English

 

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