Brand Personality

Although a brand is obviously not a person, it can take on human attributes and develop its own distinct personality.

CityU is not a conservative institution with a long tradition, nor do we wish to be perceived that way. We are dynamic, innovative, bold, and smart. By keeping our unique personality traits in mind every time we communicate with stakeholders, our reputation as a pioneering and vital university will continue to grow.

CityU logo guidelines

CityU logo download

Video on new logo

PowerPoint Template Download