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Department of Media and Communication Center for Communication Research

Brett PAYTON 潘登

Joint Ph.D. Student

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Contact Information

Office: M5102
Email: bpayton2-c@my.cityu.edu.hk
Personal CV: Personal CV
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Research Interests

  • My research focuses on understanding new media affordances for communications development, online education and health communications, especially in non-western socio-political and technological contexts, with a particular focus on China. Specifically, my research aims to explore interdisciplinary approaches to communications development in communities with fragmented or non-existent informational service provision. Current topics include perceived credibility of diverse types of online health information in mainland China, understanding multi-sector e-learning usage for information service provision related to special needs in Shanghai, channel and network-type effects on health information service provision, and perception and use of synchronous and asynchronous features of remote learning environments.
I have a broad range of professional experience in multimedia production, project development and management, instructional design and strategic communications development in both the private and non-profit sectors. I believe proper utilization of information and communications technologies and implementing good communication and pedagogical practices are keys to developing communities, educational empowerment outside of traditional classrooms, and meeting organizational and community goals.

My aim is to use my diverse professional background to help transform communications practices, develop sustainable projects and improve collaboration by utilizing research, new media, and best-practices to enhance an organization's capacity to fulfill their mission, operate efficiently, and better serve communities via ICT.

I am currently the Project Development Advisor for a pilot project utilizing social marketing and a blended training program to attract and train paraprofessionals to assist children with special needs in mainland China.

I aim to further develop a research-based approach to community and health informatics which utilizes the field of communications to help bridge gaps in technology, psychology, education, healthcare, media, development and politics to address health-based issues at the community level.