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COM3505 - Internet Content Management for Strategic Communication

Offering Academic Unit
Department of Media and Communication
Credit Units
3
Course Duration
One Semester
Course Offering Term*:
Semester B 2019/20

* The offering term is subject to change without prior notice
 
Course Aims

This is an advanced course on Internet communication, aiming to provide more technically involved training on professional Internet content management for strategic communication. Using various Web 1.0 and Web 2.0 technologies, it introduces the basic functions of the web master, including the management of major web sites, techniques for the remote updating of web pages and collaborations among distributed users. It introduces students to a range of content management systems (CMS) and database systems. It also provides students with a basic knowledge of data mining techniques of Internet contents.

Assessment (Indicative only, please check the detailed course information)

Continuous Assessment: 100%
 
Detailed Course Information

COM3505.pdf

Useful Links

Department of Media and Communication