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COM5105 - Media Economics and Management

Offering Academic Unit
Department of Media and Communication
Credit Units
3
Course Duration
One semester
Course Offering Term*:
Not offering in current academic year

* The offering term is subject to change without prior notice
 
Course Aims

This course aims to provide a survey on major principles, concepts, and theories in media economics in the context of increasing globalization and new media technology.

Assessment (Indicative only, please check the detailed course information)

Two in-class quizzes: 30%
Participation: 20%
Group report and presentation: 50%

 
Detailed Course Information

COM5105.pdf

Useful Links

Department of Media and Communication